Tuesday, October 7, 2008

Innovation explosion

India is at an interesting point in innovation. Today, things like product quality and timeliness are taken for granted across all industries.

The new buzz in India is innovation. We are trying to harness the knowledge of our clients, knowledge of domains and the knowledge of technology trends. India is innovating at the market place in a big way.

The Indian market is fundamentally different because it has to be high volume and low cost, it has to be scalable, it has to have a national reach and it should be relevant to population that is not well educated. The unique demand of the marketplace is forcing innovation in this country.

We have a whole host of young people joining our companies and they are not burdened with the past. I think there will be an innovation firestorm in India.

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